COMM 315 Reverse Engineering Social Media Post – Week Nine

https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FChickfilA%2Fvideos%2F10156295131350101%2F&show_text=0&width=560 For my reverse engineering post for week nine, I chose a Chick-Fil-A facebook video that they published in December 2017. What is the main purpose of the ad? The main purpose of this ad is to give some holiday “hacks” while also trying to sell their chocolate chip cookies. They also place many of…

COMM 315 Reverse Engineering Social Media Post – Week Seven

  For my reverse engineering post for week seven, I chose a NaNoWriMo facebook post that they published to help writers turn their draft into publishing submissions. What is the main purpose of the ad? The main purpose of this ad for the article is to generate views on their blog. The blog post goes…

COMM 315 Reverse Engineering Social Media Post – Week Five

For my reverse engineering post for week five, I chose a Wendy’s Facebook post that they ran during the Superbowl. This ad discusses McDonald’s beef patties and their freshness, versus Wendy’s beef patties and their freshness. The ad can be found here: https://www.facebook.com/wendys/videos/3089791842487/ What is the main purpose of the ad? The purpose of this ad…

COMM 315 Personal Manifesto – Week Three

My Personal Manifesto My personal manifesto helps define my core purpose and focus. It is what helps me make decisions, know what’s important to me, and help me move in the right direction, no matter what. Objectives: 1. Rely on Heavenly Father and Jesus Christ 2. Be honest in all my doings 3. Be patient…

COMM 315 Reverse Engineering Social Media Post – Week Three

For my reverse engineering post for week three, I chose a Chick-fil-A Facebook post that advertised six of their menu items as being nutritious, for those who want to eat Chick-fil-A but also want to “keep their new year resolutions”. What is the main purpose of the ad? The purpose of this ad is to…

COMM 315 Social Media Campaign Analysis – Week One

Platform: YouTube Campaign and Brand: Purina: Puppyhood by Purina Pet Food (who partnered with Buzzfeed to create this campaign) Objective: convince viewers that puppies should only eat food especially made for puppies Campaign In-Depth Analysis: The social media campaign I chose was the Purina: Puppyhood campaign on YouTube. The objective of the campaign was to…

B250 Weekly Reflections – Week Twelve

This week in my B250 Web Business Creation class, we focused on Ranking and Link Building, as well as Google Analytics, and how it can help us. We also completed project #5, and started project #6. For Ranking and Link Building, we were told that link building is an important part of SEO and SMM…

B250 Weekly Reflections – Week Eleven

This week in my B250 Web Business Creation class, we focused on learning about social media marketing for SEO and social networking. We also completed our fourth project and started our fifth project. This week we first started by focusing on Social Media SEO and how to enhance this. First we read these articles and…

B250 Weekly Reflections – Week Ten

This week in my B250 Web Business Creation class, we focused on learning about optimizing our landing pages and websites, and learning about our SEO (Search Engine Optimization) and how to enhance both. We also continued our 4th project. The first thing we did was focus on our landing page, and making sure it was…